Andres Ruul
Business Development, Co-Founder
Andres is a strategist and a conversion optimization practitioner who can get the results that our clients are hungry for.
More than seven years of experience in sales and management has given him a deeper knowledge about human psychology and helps him to ask the right questions at the right time.
When he’s not at work, Andres can be found on the sports field, enjoying a good book, traveling or having great time with his friends and family.
Taavi Kalvi
Analytics Lead, Co-Founder
Taavi is a data geek. He can be seen and heard at marketing conferences, Google product forums, support communities, and marketer meet-ups alike.
Taavi is also an active Google Analytics community member who has helped hundreds of specialists to elevate their game.
When he’s not blogging or working on his clients’ accounts, he’s probably bungee jumping somewhere or flipping pancakes like a pro.
Marek Meiesaar
AdWords Lead, Co-Founder
Marek is a creative marketer with over nine years of extensive experience in data-driven marketing industry in different roles — from conversion-oriented designer to AdWords practitioner.
Marek has managed AdWords budgets larger than €1M per year in the past and helped companies across the globe to increase revenue hundreds of thousands of euros.
When he’s not optimizing AdWords accounts, he’s probably rowing on a lake, reading books about history, investing or traveling around the world.
Liis Laisaar
AdWords Account Manager
Liis is an AdWords wizard at Holini. She has experience in e-commerce, B2B and B2C sales, digital marketing, copywriting and pro level multitasking that combines them all.
She is a keen AdWords enthusiast with great attention to detail. She gives excellent advice on all things e-commerce to even further improve clients’ AdWords and also general online sales results.
When she is not building or optimizing AdWords campaigns she can most likely be found playing with her dogs, dancing, rock climbing, hiking, playing disc golf (read: throwing discs at trees), snowboarding or cooking an amazing quinoa salad.
Vision
To establish Holini as the leading Northern European data-driven marketing agency.
Mission
To help companies drive continuous business growth through data-driven marketing.