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Cherry Servers is a leading provider of high-performance bare metal servers, offering robust cloud infrastructure solutions for businesses across various sectors.
1. Corrected offline tracking to capture vital conversions (sign-ups and revenue and additional supportive conversions)
2. Applied CoMo V2 for enhanced tracking capabilities
3. Restructured campaigns and ad groups for improved relevance and performance
4. Transitioned from manual CPC to tCPA bidding strategy after ensuring sufficient and relevant conversion data for Smart Bidding
5. Launched new campaigns targeting previously untapped regions and demographics (targeting expanded to over 100 countries)
6. Optimized budget allocation to focus on high-performing campaigns
After testing different campaigns and strategies, we were able to successfully deliver outstanding growth for Cherry Servers. Performance results for March-May 2024 compared to the previous period:
Source: Cherry Servers Google Ads account, “sign up” data column
“Thanks to Holini, we have been able to increase our conversion count and significantly decrease the cost per conversion at the same time.
They have dedicated specialists who are top-notch in their game and whose work is transparent and data-driven. Their communication has been timely, concise and to the point. They took the initiative from the start, understood our needs and delivered on time.
With Holini, we are confident that our Google Ads are in good hands.”
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