Cherry Servers Achieves 171.34% Revenue Growth

Discover how we increased sign-ups, reduced the cost per acquisition, and drove new client revenue for Cherry Servers

Cherry Servers is a leading provider of high-performance bare metal servers, offering robust cloud infrastructure solutions for businesses across various sectors.

+30.89%

Growth in Sign-ups

171.34%

New client revenue growth

Our Approach

1. Corrected offline tracking to capture vital conversions (sign-ups and revenue and additional supportive conversions)

2. Applied CoMo V2 for enhanced tracking capabilities

3. Restructured campaigns and ad groups for improved relevance and performance

Added additional highly relevant keywords to all campaigns,
Refined the messaging to make sure Ads were super relevant with keywords and landing pages
Ensured all available assets were utilized effectively for each campaign

4. Transitioned from manual CPC to tCPA bidding strategy after ensuring sufficient and relevant conversion data for Smart Bidding

5. Launched new campaigns targeting previously untapped regions and demographics (targeting expanded to over 100 countries)

6. Optimized budget allocation to focus on high-performing campaigns

Performance Results

After testing different campaigns and strategies, we were able to successfully deliver outstanding growth for Cherry Servers. Performance results for March-May 2024 compared to the previous period: