(Free on-demand recording, available for a limited time only)
There are so many things in a Google Ads account that can go wrong or result in wasted budget. However, many of these issues can be avoided by ensuring you have a solid alert system in place that notifies you of any discrepancies and deviations.
In this workshop, we will share and walk you through the list of mandatory scripts and alerts we have implemented in all our accounts to help us stay on top of things as seamlessly as possible and not miss any key errors.
You will receive the exact alerts and scripts after the workshop. The implementation of these will help you gain the confidence that you will be swiftly notified when action needs to be taken without having to manually go through each of these checks on a daily basis.
Speaker & instructor: Liis Laisaar from Holini
Liis has been a hands-on Google Ads Specialist in Holini for seven years.
During this time she has had various roles in the company, handled and audited a wide range of B2B accounts, and shared her experiences speaking at events and universities.
She has held the stage at Google events and training programs, Techstars Startup Week, Estonian Business School, TalTech University, and other local marketing-related events and webinars.
Speaker & instructor: Liis Laisaar from Holini
“I wholeheartedly recommend Holini to all B2B SaaS companies in data-scarce markets. Together, we achieved the highest MQL numbers in Google Ads history and a significant increase in their quality.
The weekly syncs were some of the best in my career. They included detailed insights, all backed up by data. An easy-going communication style, proactive support, quick replies, and data-driven decisions stood out.”
“We partnered with Holini to take over our PPC campaigns, develop a new strategy, and set up accurate tracking and reporting for paid ads. They consistently deliver items on time, demonstrating a high level of professionalism and reliability.
The Holini team goes above and beyond just fulfilling basic requirements – they’ve naturally become an integral extension of our own marketing team.”
