Google Ads & Analytics Agency For B2B Tech Companies

Agencies and consultants who claim they can do everything often excel at nothing. That’s why we focus on selected services and do it well. Deep expertise matters.

Pēteris Asbahs
Kristjan Toop
Oliver Vesi - KatanaMRP
Elena Benito Ruiz - Beebole
Holini - Google Premier Partner
Holini - Premier Partner Awards 2023

This agency’s a keeper. If you’re looking for a Google Ads agency to trust with your advertising budget and delicate marketing data, get Holini if they’re still available.“

Karola Karlson
Global Head of Marketing at Bolt

“Great customer service, vast industry knowledge, and the ability to see the bigger picture truly sets Holini apart. They are masters of their craft.”

Taavid Mikomägi
Digital Marketing Manager at Veriff
Oliver Vesi - KatanaMRP

”I would recommend Holini not only as a Google Ads agency, but as a digital success partner. Working with Holini is like having a best friend everybody needs to succeed in the world of business.”

Oliver Vesi
Head of Marketing at Katana MRP

“Holini is my go-to Google Ads agency for a lot of reasons. Most importantly, working with Holini doesn’t feel like working with an agency but more like an extension of our team.”

Merily Leis
Head of Marketing at Klaus
Elena Benito Ruiz - Beebole

“Working with Holini has been one of my greatest experiences about data-driven analytics. I have worked with several agencies and analytics professionals in the past and I have never seen such a level of implication, accuracy and relevant advice.”

Elena Benito Ruiz
Chief Marketing Officer at BeeBole
Kristjan Toop

“Holini’s services directly impacted each customer segment. Their team has a very effective workflow. They’re very proactive, and they communicate regularly. Despite high standards, they’ve met all project demands.”

Kristjan Toop
Head of Growth at EstateGuru

“They have a very good understanding of what Google Ads has to offer. They know all the latest news so that I can concentrate on other areas of paid acquisition.”

Veiko Paalandi
Performance Marketing Lead at Xolo

“I am very satisfied with their service and commitment as they have helped us in achieving our goal of bringing down costs and opening up Google Ads in new markets. Their domain knowledge is excellent.“

Andreas Velling
CMO at Fractory

“I love that Holini is data-driven and very systematic. They have expert knowledge and manage everything for us regarding Google Ads. I had several personal recommendations to work with Holini. They are the market leader in our region.”

Karin Kustavus
CMO at FoodDocs
Pēteris Asbahs

I appreciate that they know more than I do. We have our own KPIs and track them, but we know that we have a recession in our market. With all that, they could lower our customer acquisition costs, which is amazing from their side with all those market problems we have in the industry.”

Pēteris Asbahs
Digital Marketing Lead at Sonarworks

We choose to focus on selected services. Deep expertise matters.

We’re the best fit for B2B tech companies.

We work with:

  • Growth phase or mature companies looking for fresh ideas and continuous support to profitably expand their existing Google Ads campaigns.
  • Companies who invest at least $20,000 per month in Google Ads or have the potential to get there soon.
  • Companies who advertise mainly in English.
  • Companies who share similar values and beliefs with us.

We don’t work with:

  • Early-stage companies who are still validating their business idea.
  • Organizations who are running political ads, promoting gambling, drugs, weapons, or alcohol.
  • Companies who don’t have any previous Google Ads experience.
  • Companies who are only looking for the lowest price.

Trusted by fast-growing tech companies around the world.

Series C
Total funding: $192.3M
Series A
Total funding: $12.3M
Series A
Total funding: $11.1M
Series B
Total funding: $23.5M
Series A
Total funding: $9.6M
Series A
Total funding: $15.6M
Series A
Total funding: $19.3M
Estateguru logo
Series A
Total funding: $10M
Series A
Total funding: $11.9M
Total funding: $3M
Total funding: $2.7M

No interns, no juniors, no learning on your dime.

Here are the selected services we provide:


Google Ads Management for B2B tech companies

Work with a team of senior Google Ads specialists to significantly scale your campaigns, cut unnecessary costs, and increase revenue. Read more.


Google Ads Audit: eliminate wasted spend & get new growth ideas

Receive a thorough audit evaluating the efficiency of your account, uncovering all cost-saving and additional growth opportunities. Read more.


Consent Management Services: meet legal and platform requirements

Achieve legal compliance, meet advertising platform requirements (e.g., Consent Mode V2, etc.), and minimize data loss with advanced consent management services. Read more.


Google Analytics & GTM consulting services for B2B tech companies

Work directly with an experienced analytics developers to reveal any data quality issues and identify missed opportunities. Read more.


Offline conversion tracking for Google Analytics 4, Google Ads, and Meta Ads

We help you integrate your CRM/database with various marketing platforms to align KPIs, reduce discrepancies, and improve decision-making. Read more.


GTM Server-Side Tagging: improve your data quality, site speed, and privacy

Tackle data quality issues and privacy regulations with GTM Server-Side Tagging. It also helps reduce website load times and simplifies data integration, addressing challenges from ad blockers to the risk of personal data leaks. Read more.

Measure the actual impact and performance of your ads to eliminate wasted spend and make objective business decisions.

Why Holini?


Senior Specialists Only

No interns, no juniors. You’ll work with a team of senior-level specialists who are highly specialized in their field.


Proactive Team

We’ll get to know your business inside-out and constantly come up with new hypotheses and strategies to increase your ROI.


Global Experience

You’ll work with senior specialists who manage Google Ads accounts globally with monthly budgets from $20,000 to $200,000.


Tech-Savvy Team

All your tracking issues will be monitored and fixed by our dedicated developers. We’ll also write custom scripts for your Google Ads and GTM accounts.


Selected Clients Only

We aren’t running a factory. To provide maximum value for you, we only work with carefully selected B2B tech companies.


Fair Pricing

You won’t be charged for every move, we’ll agree on a monthly fee up-front. The fee is determined by your goals and the scope of work.

We care about the actual impact and performance of your ads.

We’ll help you integrate your CRM or database with Google Ads via API to measure SQLs, revenue, and profit generated by Google Ads.

google api

“After seeking advice from countless marketing and analytics agencies and freelancers, I thought my tracking problem was unsolvable. That was until I found Holini.

The Holini team was able to understand the problem instantly and shared detailed solutions that even a non-developer could easily understand (I’m a marketer). Their help has been insurmountable to our company’s growth, in which we have a plan in place to accurately track users and make data-driven data solutions.

Being a former Director of Paid Media at a large growth agency (100+ org), we couldn’t even solve this problem. That said, the team at Holini knows their stuff, and I highly recommend anyone looking for agency services.”

Sam Lepak
Sam Lepak
Head of Growth at Matter

Find out what others think of Holini.