Meet the team

Holini is an international team of experienced PPC and analytics specialists who help B2B tech companies grow globally.

The Holini story

The average annual employee turnover rate in PPC agencies is 30 percent, meaning a substantial portion of employees are unhappy — they’re craving professional development, are underpaid, over-booked, and forced to work on accounts they aren’t passionate about.

Unhappy employees rarely stay in their jobs for long so agencies fill vacancies with interns and junior specialists. Naturally, the expertise is not comparable and a decline in quality soon follows.

When founding Holini, our goal was to break the agency status quo – make the team members’ happiness our no. 1 priority.

This means constant learning, fair pay, only working with carefully chosen clients, and ensuring no-one is over-booked. And yes, this means sacrificing short-term gains but we’re playing the long game.

Happy people make happy clients. Scroll down to meet the Holini team.

Happy people make happy clients

Andres Ruul
CEO, Co-Founder
10+ years of PPC experience
Taavi Kalvi
Head of Engineering, Co-Founder
10+ years of analytics experience
Karolina Królicka
Head of PPC, Team Lead
10+ years of PPC experience
Liis Laisaar
Head of Growth
8+ years of PPC experience
Mikołaj Sokolowski
Senior PPC Specialist, Team Lead
8+ years of PPC experience
Artur Marharian
Head of Data & Analytics, Team Lead
5+ years of analytics experience
Pawel Olejarczyk
Senior Analytics Developer
4+ years of analytics experience
Michał Hołub
Senior PPC Specialist
8+ years of PPC experience
Mathias Randrüüt
Senior PPC Specialist
3+ years of PPC experience
Alexandra Poulopoulou
Senior Analytics Developer
8+ years of analytics experience
Jamaica Milligan
Business Development Specialist
5+ years of business dev experience
Dmytro Serdiuk
Senior PPC Specialist
7+ years of PPC experience
Ana Beatriz Trindade
Software Engineer
5+ years of technical experience
Bojana Rogić
Senior PPC Specialist
9+ years of PPC experience

Do you have what it takes to become our team member? Discover open positions.

Our core values

With our people, our clients and our partners at our core, we live these values.

believe

Believe in people

We’re creating a people-first culture, where everyone’s opinions matter and things get done together.

personal_attention

Enjoy what you do

We love what we do, and we celebrate little victories and milestones in our business and personal lives.

personal_growth

Encourage continuous growth

We continuously improve and share our knowledge, challenge ourselves and support each other.

long-term

Develop long-term relationships

We treat our clients and partners with the intent of having long-term relationships.

integrity

Act with integrity

We make our decisions with integrity and we’re honest and open about everything we do.

get-things-done-01

Provide value

We focus on high impact work while keeping our promises and holding ourselves accountable for results.